Individuals and companies can advertise as well as showcase all their products and services for FREE.

Clients are provided with a username and password and have the power to control all their content without dealing with a middle entity. One simply has to log in and start adding items under the correct category. In addition to adding a wide array of products and services, companies can also add contact details, a description of the company and even get inquiries sent to them via the site.

The advantage of being listed on anything.lk is that companies and individuals get to target an online community looking for information on a variety of products and services. Individuals who use the site to post their items for sale often look through company items of a similar nature as well.

The hit rate for the site has been on increasing steadily, growing from 860,000 in October (the month it was launched) to over a million in November; with approximately 30-40 new registered users a day. This is attributed to word of mouth publicity as well as the vigorous marketing campaign executed by anything.lk to further increase the sites popularity.

Aside from the free listing, companies can opt for paid banner spaces to drive more traffic to their own profiles. These ad spaces are extremely cost effective and cost significantly less than other forms of media.

Users of anything.lk can browse and add items to a variety of categories from real estate to musical instruments. Additionally, users can also go through a list of more than 180 restaurants to look up contact their details and menus.

Being online is becoming increasingly popular in Sri Lanka, more people bank and pay their bills online; anything.lk now provides the additional service where people and companies can post and find anything online.